3 Sep 2008

The Malta Experience has recently held its annual summer trade party with invitees coming from a selection of the industry’s stakeholders spanning tour operators, language school operators and tourist guides. This year’s event was also synonymous with the introduction of the latest revised version of The Malta Experience audio-visual show. This new edition is produced using the latest in digital technology to bring optimum output for the visitors’ benefit. The new technology also integrates a revised theme and complementary script linking the sea as the island’s natural resource and its impact that has shaped the country’s heroic past. Addressing some 250 guests, Martin Mercieca paid tribute to the previous successive versions (this being the 5th edition) that have shaped the organisation’s image as a reputable and highly popular heritage attraction spanning 28 years and accompanied by an estimated 4 million visitors since inception. The result of some two years in the making was now witness to the effort and creativity of the company’s in-house production team. With this new version, we have adapted the attraction to present a more dynamic and vibrant account of the island’s 7000 year history.

The evening was followed by an entertaining out-door (food and drink) party complemented by live music on the terrace overlooking the island’s magnificent Grand Harbour area. The event proved highly successful and an opportunity to thank the trade for their continued loyalty in recommending the island’s leading audio-visual heritage attraction.